Kevin is the President of Highway 9, which he founded to help companies develop and deploy innovating marketing programs that sales team love. Prior to Highway 9, Kevin worked for both large oil & gas service companies and smaller technology startups. He has rolled out sales processes, trained sales teams, conducted numerous brand strategy and integration projects, implemented sales lead generation programs, developed marketing communications plans and commercialized new technologies.
Melissa JerseyMelissa is Highway 9’s programs manager, where she helps clients design, deploy and manage campaigns for lead generation and inbound marketing, sales enablement, brand awareness, and social media. Melissa’s work experience spans software, safety, and oil & gas. She also has planned and executed many successful customer events to help build brand awareness, drive product adoption and increase revenue and market share.
Myron MalekAs content manager, Myron oversees the development of lead generation material such as blog articles, technical papers, case studies, pillar pages and other downloadable assets. Myron’s uses his background in strategic marketing to work with clients on content strategy and messaging. His excellent oral and written communications skills help him produce content that builds relevance and authority for clients and improves search results.
Brad BaetheBrad uses his experience as a trade journalist and news editor to help clients develop compelling content. He has worked in public relations writing press releases, producing radio and television scripts, generating incident reports and drafting executive speeches. Brad has also performed market data and analysis work in the oil and gas sector and held various positions in sales.
